Francis Scott Key, the Social Media Marketing Guru of 1814

March 3rd, 2015 by

March 3 marks the day that President Herbert Hoover signed a congressional act making “The Star-Spangled Banner” the official national anthem of the United States, but that might not have happened if Francis Scott Key hadn’t practiced certain social media marketing principles that helped increase the song’s popularity. Francis Scott Key’s Social Media Tips… 1) Find […]

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The Worst Passwords of 2014

January 30th, 2015 by

SplashData.com has announced its annual list of the 25 most common passwords found on the Internet – thus making them the “Worst Passwords” that will expose anybody to being hacked or having their identities stolen. In its fourth annual report, compiled from more than 3.3 million leaked passwords during the year, “123456”and “password” continue to hold the top two spots that they have held each year since the first list in 2011. Other passwords in the top 10 include “qwerty,” “dragon,” and “football.”

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5 Google AdWords Tips That I Learned from Pheasant Hunting

November 19th, 2014 by

                            5 Google AdWords Tips That I Learned from Pheasant Hunting Instead of writing my work blog post last weekend, I decided to drive out to South Dakota to go on my annual pheasant hunting trip with some friends.  Luckily, while traipsing […]

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Nostalgia-come-neuromarketing

November 11th, 2014 by

Blog for Tuesday, November 11 – Veteran’s Day – 2014 The 100th anniversary of the ending of WWI is widely celebrated and recognized today. Marketing for various charity organizations’ coffers, the United Kingdom had a giant 900,000-strong ceramic poppy sale and display, for the climactic day of remembrance. NPR (and a few Brit Facebook friends) […]

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Mere Exposure — Frequency in today’s marketing.

April 9th, 2014 by

Frequency in marketing. Beth North describes recent research into “mere exposure”

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Welcome to our new Business Development Director!

March 28th, 2014 by

Beth North is the new Director of Business Development for Force 5

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Google’s doodle celebrates birth of Loewy, designer of the Studebaker logo

November 5th, 2013 by

If you happen to peruse on by Google today, you will notice that Google’s doodle is celebrating the birth of Raymond Loewy, a french-born industrial designer. Although Loewy is best know for his involvement in designing the Coca-Cola bottle and locamotives for the Pennsylvania Railroad Company, Force 5 wanted to recognize Loewy for his relationship […]

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Our “Style Tiles” Experiment

October 24th, 2013 by

As a creative agency we are always investigating new ways of doing things and because we deal regularly with “bleeding edge” technology in those creative endeavors, it is more important than ever to stay one step ahead. One of these new ideas is the use of “style tiles” in the web design process. You start […]

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Force 5 Awarded Fifteenth Best iPad App Development Company by bestwebdesignagencies.com for October 2013

October 15th, 2013 by

South Bend, IN – Force 5, a next generation brand development and marketing communications firm, has been named the fifteenth best iPad app development company by bestwebdesignagencies.com for October 2013.

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2012 Force 4 Good Project Result

September 27th, 2013 by

Heartland Small Animal Rescue 2012 Force 4 Good Award Winner Project As the winner of the 2012 Force 4 Good contest, Heartland was entitled to 50 hours of marketing effort. But first, we needed to determine where to focus our efforts. Force 5 met with Heartland to discuss current needs and marketing obstacles within the […]

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